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ashion has always been an effective channel for passing strong messages. Chiara Ferragni, the creator of the popular fashion and lifestyle blog “The Blonde Salad,” made a bold statement at the Sanremo Music Festival in Italy with her attire. She wore the Shameless Dior dress designed to challenge and break away from societal norms and expectations. Ferragni made it clear that the move was aimed at inspiring others to question and reject limiting stereotypes.

What is this dress?

The Shameless Dress, designed by Dior‘s creative director Grazia Chiuri, sheds light on women’s rights and their bodies. The intention behind this outfit is to raise awareness about the “my body, my rules” movement. The number addresses the continuing problem of society’s control and evaluation of women’s bodies.

The dress, which was crafted in Dior’s high fashion workshop, features a trompe l’oeil embroidery technique to depict Chiara Ferragni’s body freed from the shame historically imposed on women, dating as far back as Eve. Indeed, this dress is a bold demand o challenge these traditional and problematic attitudes.

What’s the message behind Chiara’s shameless dress?

Ferragni took to Instagram to shed more light on the dress, …to draw attention to women’s rights, their bodies, and how the disposition of the female body by them is still considered controversial and debatable. This illusion of nudity reminds us that anyone who decides to look or feel sexy is not justifying male violence or mitigating their guilt.”

Unsurprisingly, the Shameless Dior dress garnered mixed remarks on her Instagram post. While most people failed to comprehend the underlying message conveyed through her choice of clothing, some supporters solidly approved of the message.

From her point of view, this dress signifies being naked and unashamed. It symbolizes self-acceptance, awareness, and love. Furthermore, the number signifies a form of expression for women and a nudge toward body positivity. The shameless dress challenges societal norms and expectations about women’s bodies. When women choose to be one with themselves, we tend to feel empowered and confident in our skin. By embracing our bodies, women can assert their right to determine their appearance and self-expression.

However, it is important to remember that “baring it all” to pass this message across is a personal choice, and not all women may feel comfortable with it. It is equally important to respect individual choices and never pressure anyone to align to a movement they don’t fully grasp. If you choose to pass the same message across with layers of clothing on, that’s still relevant to the cause.

However, encouraging women to embrace their bodies is a crucial step toward promoting body positivity and self-acceptance. This might not always be as viral as the shameless Dior dress, but a win is a win.

Beyond the shameless Dior dress, here are other ways women can embrace their bodies…

#1. Body-positive language

Photo: Antoni Shkraba/Instagram

Body-positive language is a way of speaking and writing that promotes self-acceptance, respect, and dignity for people of all body types and sizes. The goal of body-positive language is to counteract negative body image and promote body diversity.

The use of body-positive language encourages women to embrace their bodies, regardless of size, shape, or appearance. By promoting a positive body image, body-positive language helps reduce the negative impact of unrealistic beauty standards and helps women feel more confident and comfortable in their skin.

Some examples of body-positive language include using non-judgmental language when referring to different body types, and avoiding language that reinforces harmful stereotypes or reinforces negative body image. For example, instead of using terms like “overweight,” “obese,” or “fat,” it is more respectful and body-positive to use terms like “larger,” “curvy,” or “full-figured.”

Another aspect of body-positive language is the avoidance of language that equates someone’s worth with their physical appearance. This can include statements like “you look so much better now that you’ve lost weight,” which can be harmful and reinforces negative body image. Instead, body-positive language focuses on promoting self-worth, health, and happiness, regardless of someone’s body size or shape.

#2. Encourage physical activity

Photo: Andrea Piacqudio/Pexels

Motivate women to engage in physical activities they enjoy. You appreciate your body for what it can do, rather than just how it looks. This can be anything from playing a sport to dancing, hiking, etc.

#3. Promoting Health At Every Size (HAES)

Photo: Gustavo Fring/Pexels

The HAES approach promotes the idea that health is not solely determined by someone’s size or weight, but by other factors such as physical activity levels, eating habits, and overall well-being. This approach encourages women to focus on their health rather than their body size alone. The Shameless Dior dress might not directly project this but it sends the same message.

#4. Challenge beauty standards

Photo: Alleksana/Pexels

Beauty standards are often unrealistic and can lead to negative body image. Encouraging women to challenge these unhealthy standards and embrace their unique beauty can be beneficial.

#5. Media literacy

Photo: Mary Taylor/Pexels

As women, we should all strive to be media literate. This makes it easy to recognize the unrealistic beauty standards often portrayed in the media. This can include discussing advertisements and media representation, and how these standards can impact self-esteem.

#6. Surround yourself with positivity

Photo: Mwabonje/Pexels

Positive role models and individuals who promote body positivity are the catalysts society needs. We should always surround ourselves with such individuals. This can include becoming a part of body-positive communities, reading body-positive books, and surrounding yourself with friends who promote self-acceptance.

#7. Focus on self-care

Photo: Anna Shvets/Pexels

The practice of physical and mental self-care can’t be overemphasized. This can include practices such as self-massage, meditation, and taking breaks when needed.

It’s important to remember that everyone’s journey to outward body positivity and self-acceptance is unique. It’s also essential to be supportive and understanding. We’re not all going to dress up in the Shameless Dior dress like Ferragni, but we can all throw in our weight behind body positivity through other means.

Featured image: @giampaolosgura via @chiaraferragni/Instagram 


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